Explore the second-year BDEEM Master’s curriculum below. Click on a specific course to access its detailed syllabus.

Fall Semester (30 ECTS)

UE 1 – Marketing Strategy and Business Intelligence (39h CM) – 6 ECTS

• Marketing Data Analysis  (21h CM) – 3 ECTS
• Neuroscience Marketing and Behavioral Economics (18h CM)- 3 ECTS

UE 2 –  Public and environmental regulation (57h CM) – 6 ECTS

Students choose 3 among :

• Environmental Economics ( 18h CM) – 2 ECTS
• Market power, Merger, Digital area and Competition (18h CM) – 2 ECTS
• Theory of Regulation (21h CM) – 2 ECTS
• Corporate Social Responsibility – 2 ECTS (Provided online by the Silesian University in Opava)

UE 3 –  Strategic Business and Forecasting (39h CM – 35h PT)– 6 ECTS

Students choose 3 among :

• Diagnostic stratégique et environnemental des entreprises et analyse des marchés class (in French) (21h CM) – 2 ECTS
• International Risk Management (18h CM) – 2 ECTS
• Supervised Strategic project – 2 ECTS
• Strategic Marketing – 2 ECTS (Provided online by the Silesian University in Opava)

UE 4 – Management in practice (18h CM – 16h TD) – 6 ECTS

• Entrepreneurship Business Game (16h TD) – 2 ECTS
• Professional Project (6h CM) – 2 ECTS
• Project Management (12h CM) – 2 ECTS

Spring Semester (30 ECTS)

UE 6 – Internship or Research Internship – 30 ECTS